An interactive beer tap display and accompanying mobile application designed to create a unique and engaging barstool experience, seamlessly incorporating the White Whale beer brand.
With the goal of gamifying barstool interactions and introducing innovative displays into a fresh environment, the White Whale beer brand was conceived as a prototype, showcasing how the custom-designed beer tap and app could function in a real-world setting.
Project Overview
Research
Design Solution
Brand Development
TAP DESIGN AND PROTOTYPE
MOBILE APPLICATION PROCESS
USER JOURNEY
INTERACTION MAP
KEY FEATURES OF THE TAP HANDLE
Interactions
Tap at rest
Sailor
First Mate
Captain
Bar Levels Up
KEY FEATURES OF THE MOBILE APP
